Eric Hartsburg, a 30-year-old Indiana man best known as That Guy Who Got a Romney Tattoo on His Face, has finally found a reason to get the red and blue "R" logo lasered off—something that only a few weeks ago he was insisting would never happen.

It totally has absolutely nothing at all to do with his desire for publicity and need for attention.* Not one bit.

Here, we'll let Politico—which has spent a possibly unhealthy amount of time talking to Hartsburg in recent weeks—explain:

Tattoo removal chain Dr. TATTOFF offered to remove it for free, an offer Hartsburg originally rejected, telling POLITICO earlier this month, "I still love the ink and I am a man of my word and will keep the tattoo for life."

But.... 

Read Hartsburgs' reason for removing tat;